Client Blog

Spotted by Field Agent @ Dollarama


Not too long ago, Dollarama was a cash only business and everything in the store was $1.00.This retail success story with a strong track record of growth and profits has gradually incorporated higher price points and all the while resisting  the move away from cash and the transaction fees involved with credit cards.Now Dollarama is accepting credit cards and is
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Rapid Response: Sights & Sounds from Lidl’s First U.S. Stores


Lidl just made landfall in the US on Thursday morning, opening its first 10 U.S. stores across Virginia, North Carolina, and South Carolina. Lidl originally expected to open only nine stores on June 15, but on Thursday the company unveiled its store in Wilson, SC alongside its other flagship U.S. stores…for a total of 10. With the ribbon-cuttings, a new, formidable competitor arrives on
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Rapid Response: Whole Foods Customers Surveyed about Amazon Purchase


Our inboxes exploded Friday morning with news that Amazon will be purchasing Whole Foods for $13.7 billion. Whoa, that’s big. On receiving the news, Field Agent sprang into action with a quick, five-question survey of 300 Whole Foods shoppers. What, we wondered, do Whole Foods customers think about the acquisition? Do they expect to shop at Whole Foods more or
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Spotted by Field Agent @ Walmart


The battle for men’s grooming market share is an intense one. The traditional in- store market is being disrupted by on-line players like Dollar Shave Club and thanks to Drake more guys are sporting beards putting blades and razors sales under pressure.Getting men to choose a brand early has to be a key tactic and Schick is partnered up with
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Instant Video: A Look at Walmart’s New Grocery “ATM”


Just last week, retail-auditing firm Field Agent published footage of Amazon’s snazzy, new grocery-pickup stations in Seattle. Not to be outdone, Walmart followed the AmazonFresh unveiling with a revelation of its own: The nation’s largest grocer is currently testing a 20-by-80-foot grocery-pickup kiosk outside Store #622 in Oklahoma City. This grocery “ATM” reportedly holds up to 30,000 items and can
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Spotted by Field Agent @ Superstore


Again this week we explore another item that is being tied in with Canada 150 celebrations and this one is bringing a pack design back that was probably around at the time of Canada 125 celebrations back in 1992.The Pepsi Throwback can is not a new design but definitely a fun part of nostalgia nonetheless.We spotted this pallet display at
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Spotted By Field Agent @ Safeway


Sometimes we see things in store that would be better placed in a museum than in today’s retail space. In the US there are even websites showing the ancient finds such as the Walmart focussed site called “Raiders of The Lost Walmart“. This past week, we spotted a real gem on the front of a shopping cart at a Safeway
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Before & After: Photos of Updated Electronics Department at Walmart US


If you sell electronics to Walmart in Canada you will be interested to see what is happening at Walmart stores in the US where recent renovations have borrowed heavily from the Best Buy experience. In some stores you’ll now find rows of sleek, softly illuminated product tables, featuring laptops, smartphones, and other digital wares. Simple and spacious, these tables encourage
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Spotted by Field Agent @ Second Cup


It has been a bit of a rough week for Second Cup with both their CEO Alix Box and their CFO stepping down (see stories in QSR section below). To add insult to injury – the coffee chain’s summer cup celebrating Canada’s 150th birthday looks stunningly similar to the one we spotted at Tim Hortons a couple of weeks ago.
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Spotted by Field Agent at Real Canadian Superstore


The blurring of lines between Retail and Foodservice is continuously blurring with supermarkets selling prepared meals in their attempts to become “Grocerants” while restaurant operators are selling products for use at home both in the restaurant and in grocery stores.Recently we have seen Tim Hortons shop-in-shops in the coffee aisle and Cara’s acquisition of St. Hubert boosted their retail division
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