Client Blog

Spotted By Field Agent At Walmart

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Our Agents spotted this great deal on Honey Nut Cheerios at Walmart this week but we were really intrigued to see both the pallet trays and the actual Cheerios box itself showing specific graphics supporting the 20th Anniversary of Walmart Canada! A few weeks ago we “spotted” Great Value Smiley Face cookies celebrating Walmart’s anniversary but this is a great
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Price Scanner Errors And The Scanning Code Of “Theory”

  • On a recent shopping trip we had a couple of items that were in flyer for a major retailer scan incorrectly at the cash register. This is likely one of the most annoying issues for shoppers in today’s retail environment where prices change often and stores are often understaffed and run systems that get out of sync, meaning the price
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    New! Read Our Newsletter On Flipboard!

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    If you are using Flipboard on your smartphone, tablet or laptop you will LOVE reading this newsletter on Flipboard. Click on the Flipboard logo above to see the difference! Flipboard transforms our newsletter into an easy to read, magazine quality reading experience that allows you to quickly “flip” through these articles, get story previews and share stories with colleagues. We’re
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    Market Visit Report: Marshalls Calgary

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    U.S. company Marshalls entered Canada in 2011 and now has 37 stores across the country.  In August, it opened its first long awaited store in Calgary, Alberta. The store is centrally located on Macleod Trail in close proximity to popular shopping mall Chinook Centre.  This popular off-price retailer is sure to prove popular as it offers brand name clothes, accessories,
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    Spotted By Field Agent At Save-On Foods

  •   Kraft has introduced a new product that is a spin off of its traditional peanut butter product.  The company recently introduced Kraft peanut butter with chocolate to complement its existing line of peanut butter products.  This product was on display directly beside the bakery section in a local Save-On Foods. Kraft originally started innovating its peanut butter products by
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    How Canadian Tire’s New Loyalty Program Will Save Customers Money

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    Canadian Tire is expanding its reward program in October to offer a digital option for customers to collect Canadian Tire money on a card or smartphone. But, this will not replace paper Canadian Tire money, which has been around since 1958 defining Canada’s oldest loyalty program.   Approximately $1-billion in Canadian Tire money has been in circulation since the first launch.
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    Spotted By Field Agent At Walmart

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    While he has not really been present in Walmart advertising for awhile, the Walmart smiley face is probably one of the first things many Canadians would associate with Walmart. In celebration of its 20 year anniversary in Canada, Walmart has launched a Smiley Face Cookie and in true Walmart fashion they are priced to sell at just $2.00 a box.
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    How In-N-Out Burger Sizzled Its Way To The Top

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    Harry Snyder and his wife Esther Snyder established In-N-Out Burger in Baldwin Park, California in 1948. The chain currently operates out of Irvine California in five states including California, Arizona, Nevada, Utah and Texas. Lynsi Snyder, the only grandchild of the Snyders currently runs the company, which employs approximately 18,000 staff in 290 locations. The company has developed a cult-like
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    Spotted By Field Agent At Kent Building Supplies

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    Staffing retail stores is a tough job and there is constantly a demand for new employees as staff leave to find greener pastures (or are let go because they do not make the cut). This is even more difficult in tough job markets like those in Alberta & Saskatchewan and is likely to get worse given the new restrictions on
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    Pumpkin Arrives This Fall

  • Nielsen reported that U.S. pumpkin-flavoured sales jumped 14% to about US$308 million in 2013. According to the U.S. Department of Agriculture, pumpkin prices were up 11% last year. Starbucks began selling the pumpkin spice latte in 2003 and to date has sold 200 million lattes while in recent years the drink has become more and more popular. As a result,
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