It’s the second largest shopping season of the year... Back to School (BTS).
We know it seems early to be talking about Back to School in July but BTS is a red-letter, make-or-break event for many brands, and the stakes are higher than a senior-year calculus exam. Which means now is the time to start planning.
We'll be releasing a full back to school report soon but for now, you can get the ball rolling with our Back to School success checklist to help you plan your BTS-retail execution.
