It is just 36 days until Christmas and we are seeing retailers put on a full court press for those holiday shopping dollars!
We just wrapped up (pardon the pun) a survey with 713 Canadians who celebrate Christmas to get a sense of how they will be spending money (or not) on some of the key elements of Christmas as well as WHEN and WHERE they will spend that money.
The infographic below gives a summary of the results of this survey.
To prepare and make the most of the holiday season for your brand, be sure to keep an eye out for upcoming surveys from Field Agent focussed on:
- Toys / GIft Giving for Children
- Holiday Entertaining and Food Purchases
See also - Holiday Displays in Stores Across Canada